Theoretical foundations of the formation of the investment potential of a territorial community

Анотація

The article examines the main structural components of the investment potential of a territorial community: resource, financial, infrastructural, institutional, and human resources, and emphasizes the need for strategic planning, investment branding, and the creation of a favorable business climate. The key factors influencing the investment attractiveness of communities are identified: the quality of the institutional environment, the openness of local authorities to cooperation, the development of financial and social infrastructure, the transparency of management procedures, security conditions, and the availability of human and natural resources. The impact of international partnerships, donor support, programs, and tools aimed at attracting investment in the development of territorial communities was analyzed. It was emphasized that investment can be a catalyst for economic growth, modernization of territories, and improvement of the quality of life of the population in times of crisis. The importance of building the institutional capacity of communities for project management is emphasized, which will enable the effective implementation of investment initiatives and attract partnership resources in the medium and long term. Special attention was paid to the role of local self-government bodies in creating a systematic policy for attracting investment aimed at achieving sustainable development, increasing employment, supporting small and medium-sized enterprises, and implementing innovative projects in communities. The study examined the peculiarities of the formation of the investment potential of Ukraine's territorial communities in the context of a full-scale war, which has significantly transformed the economic, institutional, and security environment. It is emphasized that the war has affected the dynamics of investment activity, led to the destruction of infrastructure, disruption of logistics chains, reduction of labor resources, and decline in investor confidence, which requires a rethinking of traditional approaches to managing the investment attractiveness of communities.

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