RESEARCH OF THE CONCEPT OF BUSINESS UNIVERSITY AND INSTITUTIONAL FACTORS OF ITS ACTIVITY

Анотація

The article considers and analyzes the existing views on the essence of the category of business university from the standpoint of domestic and foreign authors. Five key elements of the University of Entrepreneurship are presented and described, which are the main directions of transformation of any university into an entrepreneurial one: integrated business culture, academic stronghold, diversified funding base, expanded development periphery and strengthened guiding core. Based on the study of the scientific achievements of scientists of Ukraine and the world and the analysis of existing conceptual approaches, the author's vision of the essence of the term "business university" was formulated. The main directions are identified, the significance of external and internal institutional factors influencing the activity of business universities is determined and evaluated. The need to implement the conceptual provisions of the University of Entrepreneurship in the activities of higher education institutions is justified according to the Kyiv National University of Technology and Design. It is determined that on formal grounds this higher education institution fully corresponds to the conceptual model of the entrepreneurial university and has all the opportunities for innovative development in the field of education and science in combination with entrepreneurial activity

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