DEVELOPMENT PRIORITIES OF MEDICAL INSURANCE IN UKRAINE

Анотація

ПРІОРИТЕТИ РОЗВИТКУ МЕДИЧНОГО СТРАХУВАННЯ В УКРАЇНІActual problems of medical insurance in Ukraine are investigated in the study.Strengths and weaknesses, opportunities and threats of the domestic medical insurance market are analyzed.The influence of the newest factors on the state of the Ukrainian medical insurance market is described.The priority directions of the medical insurance development in current national realities are substantiated.Based on the analysis of the problematic aspects of the functioning of the medical insurance system in Ukraine, the priority directions of its development in the current national realities are substantiated.There are improvement and modernization of products of voluntary medical insurance; gradual and balanced implementation of compulsory medical insurance; to attract more insurants through effective marketing; to increase transparency in the medical insurance market and to develop its infrastructure, stimulating the investment activity of insurance companies by improving the regulatory framework.As a result of the implementation of these measures, citizens will be able to receive high-quality medical care, the government will receive an effect of the budget expenditures reduction, and insurance companies providing medical insurance will be able to increase the efficiency of their activities.

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