Theoretical background of the organization of ecological entrepreneurship in the context of sustainable development concept

Анотація

The article is devoted to an in-depth study of scientific approaches and laws of the organization of ecological entrepreneurship. The relationship between the provisions of the concept of sustainable development and the need to organize ecological entrepreneurship and economy with the natural environment is outlined. The possibilities of business in the green economy regarding the formation of the effect, the creation of “ecological business” taking into account the concept of sustainable development are substantiated. The author sets tasks that must be solved in the development of ecological concepts related to ecological and economic problems. The author's vision of the concept of “ecological entrepreneurship” is presented in the context of scientific consideration of ecological and economic tasks based on the innovation process and aimed at protecting the ecosystem and people. The author recommends determining the essence of “ecological entrepreneurship” using ecosystem, eco-innovation, organizational, standardization and global approaches. The author of the article proposed an adapted organizational base for evaluating the structure, processes, influencing factors and effectiveness of the development of ecological entrepreneurship. According to the author, the development of ecological entrepreneurship is a global challenge, therefore it is necessary to focus on supporting the integrity of the economic and ecological system by developing and implementing effective measures for organizing and conducting business without harming the environment. The development of ecological entrepreneurship can become a guide on the way to sustainable economic development of the country as well as of the most countries of the world.

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