METHODICAL APPROACHES TO THE FORMATION OF PROGRAMS OF TELECOMMUNICATION ENTERPRISE DEVELOPMENT IN UNSTABLE BUSINESS ENVIRONMENT

Анотація

In modern conditions the problem of developing effective management measures acquires increasing relevance, as well as improving management efficiency in all sectors, especially in the field of telecommunication. One promising line of telecommunication enterprises development is the creation of the programs of development. The article is focused on providing methodical approach to formation of the programs of the telecommunication enterprise development in unstable business environment. It should be formed on the basis of the plan, tree of objectives and evaluation of development programs of a telecommunication enterprise. A program of the telecommunication enterprise development is a set of interrelated programs that is a portfolio of programs, which includes a number of related projects, programs. They are united by a common purpose. The resources for their realisation are allocated. Programs of development are formed by the relevant authorities and individuals and supported and coordinated at all levels of management. It is defined and systematized that programs of telecommunication enterprises development have a number of distinctive features that need to be taken into account when the programs are at the stage of formation. Concurrently, the article specifies that the program of a telecommunication enterprise development consists of a set of interrelated plans (technical, operational and business plans). The tree of objectives, which implies the evaluation of the program and integrated system of formation and implementation of the program of development, is recommended. It allows choosing the most effective approach to the formation of the program of development, taking into consideration both the business environment and specific features of the telecommunication field.

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