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DEVELOPMENT OF ECONOMIC CULTURE IN IMPROVING ENTERPRISE PERFORMANCE IN UKRAINE

A. Ye. Spitsyna

Анотація

Economic culture is a basic category that reflects not only the quality of social relations during production, distribution and consumption of material goods, but also a measure of social development.It is a set of institutionalized activities that ensure the adaptation of specific societies and groups to the economic conditions of their life.Economic culture is a special area of culture associated with the reproduction of relations between people in the process of and for their economic activities.Embodying moral, religious and aesthetic values, economic culture forms its own corethe national economic consciousness, which can be either constructive or destructive.Economic culture is made up of economic knowledge, economic thinking and economic orientations.Under socio-cultural transformations, professional knowledge becomes an important element of economic culture.Today, every technological decision has an economic aspect.Economic culture is the basis of any professional activity because it implies individuals' entrepreneurial and creative qualities, competence, professional skills, and responsibility.Economic and moral cultures share the same goals, i.e., the formation of ideas, attitudes, principles and rules of conduct in line with the universal humanitarian values.

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