Green Finance in the Context of Digitalization: Implications for International Business

Анотація

The importance of the study lies in the growing value of green finance in the context of the rapid digitalization of public life and the expansion of international business directions. It has been established that green finance is the leading tool for influencing the world’s major economic players. The purpose of this scientific article is to study the state of green bond issuance and analyze the role of green finance in the digital environment. The study used data from authoritative sources and projects in the financial and economic fields that are directly related to green finance. An analysis of green bond issuance indicators for the period 2020-2024 was carried out, which made it possible to establish the main trends in the development of green finance as a tool for influencing the digital economy. Using statistical computer programs, changes in the main indicators of green bond issuance were calculated. The paper analyzes the essence of the concept of “green finance” and establishes its relationships with the concepts of “digital economy” and “green bonds”. It has been established that green finance is an important aspect of the transformation of international business, which is due to modern environmental trends. However, a problematic area of development of green finance is information barriers, since information about green finance spreads rather slowly and is available only in narrow circles of the business environment. Further directions of development of green finance are also considered, including the provision of environmentally friendly renewable energy sources and a general focus on environmental problems. It has been determined that green finance contributes to the development of international business and the digitalization of the economy. It has been established that the role of the state in increasing the volume of green bond issuance is quite significant, because with its help, it is possible to overcome existing barriers [4]. It is necessary to disseminate more information about green finance, which will allow development of an innovative economic environment. Green finance is a key tool for transforming international business in the digital economy, ensuring sustainable development and introducing innovative financial mechanisms. However, to fully realize the potential of green finance, it is necessary to overcome barriers, including information asymmetry, fragmented regulation and political instability in some regions.

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