PROMOTION OF LUXURY CLOTHING BRANDS IN UKRAINE
Анотація
<p>This article provides a comprehensive analysis of current factors that determine the development vectors of the Ukrainian luxury market segment, and the effects of the global economic crisis on the dynamics of the operation of the latter. The author focuses on the complex social, political and economic conditions in Ukraine, which put into question the existence of the luxury market as a phenomenon, and proposes to develop a new hybrid model of luxury clothes promotion through traditional and innovative communication tools, taking into account the results of a sociological survey among experts of industry and consumers.</p>
Класифікація
Рецензії (0)
Написати рецензіюРецензій ще немає. Будьте першим!
Схожі роботи
ANALYSIS AND FORECASTING OF THE DEVELOPMENT OF THE VOLUNTARY HEALTH INSURANCE MARKET IN UKRAINE
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine
CONCENTRATION AND COMPETITION RESEARCH. THE INSURANCE MARKET OF UKRAINE
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine
CHANGE OF INDICATORS OF HOUSING AFFORDABILITY FOR CITIZENS OF UKRAINE IN 2018—2019 YEARS
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine
ТЕРИТОРІАЛЬНІ ГРОМАДИ ЯК СУБ’ЄКТИ ПУБЛІЧНОГО УПРАВЛІННЯ ПЕРВІСНИХ ТЕРИТОРІАЛЬНИХ ЛАНОК СУСПІЛЬСТВА
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine
THE PECULIARITIES OF THE FORMATION AND FUNCTIONING OF LOGISTICS FLOWS IN THE FURNITURE INDUSTRY
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine
"Society after pandemic: Ukraine and the world". The 14th annual conference (International Sociological Readings) in memory of Nataliia Panina
Схоже за: Labor Market and Education · Economic Issues in Ukraine · Diverse Scientific Research in Ukraine