The Ways to Improve the Efficiency of Operational Activity of Retail Trade Enterprise
Анотація
The article is aimed at highlighting and improving existing methods of increasing the efficiency of operational activity of retail trade enterprise. The modern approaches to increase of efficiency of operational activity by reduction of duration of operational cycle are analyzed. It is suggested, among existing directions of increase of efficiency of operational activity, to separate socially-psychological direction, that assumes establishment of relations with all stakeholders of enterprise. It is expedient to consider two critical groups among the stakeholders: owners and the State. The article substantiates priority reduction of the operational cycle by reducing the lags of accounts payable together with sales. A diagram of the factors influencing the duration of the operating cycle of retail trade enterprise is provided. A balanced scorecard of performance indicators of the operational activity of retail trade enterprise is proposed. The author’s own system of KPI for estimation of efficiency of operational personnel is offered.
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