Scientific and Methodological Approach to Assessing the Level of Innovation Activity of Transport Enterprises

Анотація

The article is devoted to the assessment of the level of innovation activity of transport enterprises. The article is aimed at developing a scientific and methodological approach to assessing the level of innovation activity of transport enterprises. At this stage of market development, ensuring the growth of transport enterprises or maintaining their own place in the market in conditions of fierce competition require large investments in innovations both from external sources and from their own funds. In this case, the problem arises of a qualitative assessment of the level of innovation activity, the establishment of a control system and periodic monitoring. The dynamism of indicators that characterize the innovative activity of an enterprise requires the introduction of a systematic approach to their assessment. The paper proposed a self-developed methodological support for assessing innovation activity in the process of forming strategic guidelines of the enterprise, which will establish clear criteria, frequency of monitoring, provide a comparison of results over time and give the enterprise the opportunity to ensure sustainable development of the enterprise in conditions of high competition. A systematic approach to determining the level of innovation activity by innovations will increase the efficiency of investments in innovations, ensure a long-term competitive advantage of the enterprise.

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