PROBLEMS AND PROSPECTS OF THE DEVELOPMENT OF COOPERATION BETWEEN BANKING INSTITUTIONS AND INSURANCE COMPANIES
Анотація
In this article the issues of cooperation between banking institutions and insurance companies are studied. The essence of “bancassurance” as a way of partner relationships between banks and insurers providing benefits for both them and their clients has been considered. The peculiarities of financial supermarket as the most perfect form of banks’ consolidation with insurance companies comparing to others – joint ventures, strategic alliances, share exchanges etc. have been analyzed. Peculiarities of consolidation without formation of a single capital and requirements imposed to insurance companies by banking institutions to receive accreditations have been revealed. The author has formulated the problem and the prospect of the development of partner relationships between banking institutions and insurance companies and analyzed the factors, which can have an impact on the effectiveness of banking-insurance interaction in the conditions of the Russian invasion.
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