PLANNING AND ADOPTION OF CREATIVE MANAGEMENT DECISIONS IN ORGANIZATIONS: ALGORITHM OF ACTIONS AND THEIR CREATIVE MODELS AND METHODS

Анотація

Organizations are faced with the need to plan and make creative management decisions every day.Particular attention should be paid to those decisions that are formed in the process of creative management, since they significantly affect the effectiveness of management in the organization.To make optimal creative management decisions, it is important to understand the process of their development, distinguish management decisions from related categories, carefully plan their adoption, determine the subjects responsible for adoption, and evaluate the advantages of different approaches -individual, collegial or collective decision-making.An effective manager must take into account both external and internal factors affecting the decision-making process.Knowledge and compliance with the requirements for high-quality creative management solutions is an important component of successful management activities.The experience of organizations in making creative management decisions confirms that in the conditions of rapid changes in the operating environment of enterprises, the importance of activity planning is constantly increasing 1 .The more dynamic and uncertain the external environment, the more order must be ensured inside the enterprise, paying special attention to the development of strategies and the definition of operational measures for their implementation.The lack of a clear plan indicates the insufficient quality of enterprise management.Regardless of the size of the business, its field or organizational form, successful entrepreneurial activity is impossible without a clear vision of prospects, reliable guidelines and a realistic business plan.

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