DEVELOPMENT STRATEGIES AND TRENDS IN FOREST EXPORT ACTIVITIES IN UKRAINE

Анотація

The article considers the development strategies and trends of forest export activities in Ukraine. It is determined that due to the low level of product competitiveness, domestic enterprises in these industries operated in the domestic market. It is established that the main feature of the world market of timber products is that the volume of production, market conditions, prices and other indicators of the state largely depend on the world's forests at a particular time, the environmental situation in certain geographical areas of the planet and from the domestic forest policy of the leading countries on the size of the forest fund. An analysis of the world experience of countries such as Canada. Brazil, the United States, Sweden, Finland and others, which showed that the export of raw materials can be profitable. It is determined that the first steps in the development of forest export strategy and trends in Ukraine are: excellent general condition and conditions of export of forest resources, determination of export characteristics of activities that meet competitive advantages and on the basis of these areas to intensify the formation and use of export potential. However, different market strategies are observed for different countries, which are determined by the size of these countries, potential, socio-economic, political and cultural growth of the environment. It is established that the effectiveness of the implementation of regional special advantages on the world market requires their constant improvement and reproduction at the highest level and the identification and consideration of barriers and conditions that affect the formation of export potential of forest resources. The article divides the countries by criteria on the main and proposed strategy of Ukraine's export presence in foreign groups.

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