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ISSUES OF SOCIAL RESPONSIBILITY MANAGEMENT AT ENTERPRISES ENGAGED IN FOREIGN ECONOMIC ACTIVITIES AND SUGGESTED WAYS OF SOLVING THEM

Yuliia CHYRKOVAORCIDMaryana BortnikovaORCID

Анотація

The work explores the etymology of the “enterprises’ social responsibility” concept through the prism of its core elements – economic, legal, moral, philanthropic and environmental. The sequence in which the understanding and approaches to the implementation of the socially responsible management concept changed in different historical periods is disclosed. The basic components of social responsibility and the characteristic features of their manifestation in the conditions of business functioning and development are revealed. The successful experience of applying the social responsibility concept among world-famous companies of various industries is analyzed, and it is also monitored how the management systems of Ukrainian enterprises adapt to the principles of corporate social responsibility and sustainable development in general. As a result, the problematic moments that accompany the process of implementing the concept of socially responsible entrepreneurship in Ukrainian companies are outlined and general recommendations are given for their effective removal.

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