ФІНАНСОВИЙ ПОТЕНЦІАЛ ПІДПРИЄМСТВА: ЗМІСТОВНІ ХАРАКТЕРИСТИКИ
Анотація
The concept, essence, and substantive characteristics of the financial potential of an enterprise have been examined. The main functions and levels of the financial potential of the enterprise have been identified and analyzed. The position of the financial potential of the enterprise within the overall potential structure has been investigated. The role of the financial potential of the enterprise in ensuring its operational efficiency has been identified. A fundamental basis for the formation of the financial potential of the enterprise has been outlined. The financial potential has been presented as an indicator of the internal environment's response to the enterprise's activities. The peculiarities and approaches to evaluating the financial potential of the enterprise have been discussed. The aspects of managing the financial potential of the enterprise have been studied. The significance of this research lies in expanding the approaches to managing the financial potential of modern enterprises.
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