Human Resources as a Major Factor in the Enterprise’s Competitiveness and Strategic Planning

Анотація

The article is aimed at researching the concept of «competitiveness of human resources» as the main factor of competitiveness of enterprise. The significant impact of the competitiveness of human resources on the formation of an enterprise’s competitiveness necessitates a more detailed study of this concept. The article analyzes a characterization of the enterprises workers’ estimates and determines a list of indicators that should include a survey of experts to examine the competitiveness of human resources. Human resources are the dominant factor in the competitiveness of enterprise, which, on the one hand, ensures their efficient functioning, and on the other hand, is attractive to potential workers in the labor market. The level of competitiveness of employee and the characterization of the enterprises workers’ estimates are substantiated. In order to determine the list of indicators, which should include a survey of experts, scientific sources of domestic and foreign literature are analyzed and it is substantiated what indicators be allocated when assessing the competitiveness of human resources. There is an interrelation of supply and demand in the labor market between a competitive enterprise and a competitive workforce. Competitive enterprises impose high demands on staff, and so in return are the demands of a competitive staff to the enterprises, forming supply and demand in the labor market, the equilibrium on which results in the case of meeting the requirements of the enterprise to staff competence and the staff’s requirements for quality of working conditions, pay and social security. Enterprises and workers in the course of economic activity satisfy each other’s interests, which leads to balancing the supply and demand in the labor market.

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