THEORETICAL AND CONCEPTUAL FOUNDATIONS OF THE FORMATION OF THE SYSTEM OF ECONOMIC SECURITY OF ENTERPRISES IN COMPETITIVE CONDITIONS

Анотація

The purpose of the study is to substantiate the theoretical and conceptual foundations of the formation of the economic security system of the enterprise in competitive conditions. It is substantiated that the system of economic security of the enterprise involves ensuring its protection in the process of interaction with the subjects of the surrounding environment, as well as identifying new opportunities for the development of the enterprise in competitive conditions. The economic security of the enterprise is related to its competitiveness. One of the goals of the enterprise’s economic security system is to ensure the development and preservation of competitive advantage, which allows the enterprise to occupy a strong position in the market, withstand competition and attract customers. The economic security of the enterprise involves its sustainable development, in particular, it involves the planning and implementation of long-term strategies that allow the enterprise to adapt to changes in the economic environment, develop and increase its efficiency, as well as identify new business opportunities. It was established that the formation of the economic security system of the enterprise depends on the following factors: the sphere of activity of the enterprise, the dynamism of the external environment and interaction with it, the size of the enterprise, the presence of enterprise development strategies. Taking into account these conditions contributes to the effective formation of the economic security system of the enterprise, ensuring its stability and successful operation of the enterprise in competitive conditions. It has been proven that the main functional tasks of the economic security system of enterprises, which are aimed at ensuring its stability and successful operation in the conditions of a changing environment and intensifying competition, are: ensuring high financial efficiency of work; ensuring technical independence and achieving high competitiveness of the technical potential of the enterprise; achieving a high level of staff qualification and mental potential; minimization of the destructive impact of the results of production and economic activity on the state of the environment; protection of all aspects of the enterprise’s activity; ensuring the protection of commercial secrets; effective organization of the security of the company’s personnel.

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