ENTERPRISE DEVELOPMENT STRATEGIES BASED ON THE USE OF FUZZY PRODUCTION MODELS
Анотація
The foreign economic activity of the enterprise was analyzed and its efficiency was assessed. An analysis of competitors and markets in which the company operates was carried out. The problems and specifics of competition on the domestic and foreign markets were also highlighted. Ways to solve problems and methods of optimizing the company's work on the world market are considered. Specific steps to improve the company's financial condition are proposed. It was concluded that the company has a stable level of competitiveness, despite the economic instability in the country. It is characteristic of him to take risks and increase the profitability of the enterprise, where the cost of products decreases, which determines the economic efficiency of the activity. Therefore, due to the fact that competition is intensifying in all branches of the economy today, it is necessary to promote the optimization of the foreign economic activity of the enterprise and to follow certain ways for their implementation. Conduct a confident assortment policy; In the field of marketing, constantly study the market; Develop the company's service.
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