LEGAL ASPECTS OF COPYRIGHT PROTECTION FOR DIGITAL CONTENT IN THE CONTEXT OF GLOBALIZATION

Анотація

The purpose of the article is to examine the legal aspects of copyright protection for digital content in the context of globalization and to identify the key trends in the development of legal regulation of digital content based on an analysis of contemporary challenges arising from the global accessibility of digital works.Methods.The study employs the analysis method to comprehensively examine scientific approaches and legal provisions related to the protection of intellectual property for digital content in the context of globalization.The synthesis method is applied to integrate diverse aspects and conclusions derived from various sources and studies.The deduction method is used to formulate general statements and conclusions based on the analysis of specific facts and data.The comparison method enables the identification of similarities and differences among approaches and practices concerning copyright protection for digital content.The generalization method is employed to develop overarching conclusions through the analysis, synthesis, and comparison of specific viewpoints, legislative provisions, trends, and empirical data.Results.The study demonstrates that globalization has a profound impact on the legal regulation of copyright, simultaneously creating favorable conditions for the dissemination of works and generating new threats, particularly those related to piracy and authorized copying.In the context of globalization, new forms of intellectual property emerge, requiring specific approaches to their legal regulation.The application of advanced technologies can significantly enhance the effectiveness of copyright protection by ensuring control over the distribution of digital content and facilitating the detection of copyright infringements.Conclusions.Digital content, as an object of intellectual property, possesses distinctive features that necessitate the adaptation of national legislation to international standards.Globalization simultaneously creates opportunities for the broader dissemination of creative works and poses threats to authors' rights through unauthorized copying and digital piracy.The application of advanced technologies, such as digital watermarks and encryption, can increase the effectiveness of copyright protection.Nevertheless, comprehensive protection requires close international cooperation among states, technology companies, and rights holders to develop and implement effective mechanisms of legal regulation in the digital era.

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