The Use of Innovations and the Functioning of the System of Management of Foreign Trade Enterprises’ Activity

Анотація

Transformation processes in the Ukrainian economy set new tasks for business entities. One of these is the introduction of innovative products and processes into the economic activity, which is declared in the Export Strategy as the main task for the coming years. According to the analyzed statistical data, the current status of innovation activity and its share in the export operations of Ukrainian enterprises is characterized by low indicators. The reasons of the low level of innovative activity of enterprises have been disclosed and a substantiation of necessity of their innovation development is presented. The relationship between the enterprise management system and the introduction of innovation activities has been defined. The article characterizes features of the implementation of each phase of innovation activity in the context of decision-making in the sphere of economic activities. This will contribute to meeting the needs of both external and internal groups of interested users in terms of formation of reliable information support in the enterprise management system, and will also provide the basis for forming new prospects in the sphere of strategic development of enterprise.

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