DEVELOPMENT AND IMPLEMENTATION OF A COMPANY MODERNIZATION PROJECT (CASE OF THE «KERNEL» COMPANY)
Анотація
Crucial logistical and export challenges, faced by agricultural producers in Ukraine, are described. Drawing on data from the Kernel company, one of the leading players in the agribusiness sector, internal strategies to overcome export barriers are analyzed. Crucial sources of financial resources mobilized by the company are identified. Additionally, an analysis of the company’s transportation assets is conducted. Furthermore, an investment project for the modernization of key assets, specifically railway transportation, is outlined. This involves collaboration with European countries, whereby Ukrainian grain delivery costs to European ports are offset. The economic feasibility of the project is substantiated through the discounted cash flow method.
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