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The Conditions of Commercialization of Innovations and their Features

Gutareva Yuliia V.

Анотація

The article is aimed at providing a characterization and identifying the relationship between the individual conditions of commercialization of innovations and the factors on which these conditions depend. Three main blocks of factors are defined: types of commercialization models, existence or absence of a proprietary commercialization management institution, and management method. It is demonstrated that conditions can be both favorable and unfavorable. The author considers the sequence of stages of formation of the environment in which a process of commercialization of innovations is being implemented. It has been identified that the process of commercialization of innovations is associated with a large quantity of difficulties, so the enterprise should always carefully analyze the environment, in which it plans to implement commercialization, and adequately estimate its own capabilities. As for further studies, it is planned to develop action plans for businesses that are going to commercialize innovations, taking account of all possible environmental conditions.

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