Methods and models of SMART-strategization of the globalization development of large-scale economic and production systems and corporate-integrated enterprises

Анотація

The article examines modern methods and models of SMART strategizing for the globalization-driven development of large-scale economic and production systems as well as corporately integrated enterprises under conditions of high volatility in global markets, technological shifts, and transformations of value chains. It is substantiated that an effective strategy for globalization growth should be based on the SMART principles (Specific, Measurable, Achievable, Relevant, Time-bound), which ensure clarity of strategic priorities, measurability of outcomes, realism of resource provision, relevance to global challenges, and well-defined time frames for achieving objectives. The essence of SMART strategizing is revealed as a tool for aligning corporate policy, production capacity, innovative development, and international competitiveness within integrated business structures.Key approaches to defining strategic goals are identified, including scenario forecasting, strategy maps, portfolio methods, the Balanced Scorecard (BSC), KPI-oriented planning, risk management, and stakeholder management. A SMART strategizing model is proposed that combines the stages of external environment diagnostics, assessment of resources and competencies, formulation of target benchmarks, selection of strategic alternatives, and implementation monitoring. Special attention is paid to the integration of ESG priorities, the digitalization of management processes, and the development of network-based forms of cooperation. It is proved that the implementation of the SMART approach enhances the adaptability of large-scale systems, ensures consistency of corporate decisions, and contributes to long-term sustainability in the globalization environment.

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