Analysis of the transformation of enterprise activities under the influence of global shifts

Анотація

The article identifies the main motives of transnational activities of companies, namely: the desire for cheaper and better factors of production; entering new markets; reduction of competition due to the acquisition of assets of foreign companies; the ability to achieve the effect of scale of production. The classification of factors that are the basis for the formation and operation of transnational companies (TNCs) on the following grounds: unit of study, level of analysis, level of universality, research architecture, factor analysis, genesis of factors, status factors. The author proposes a theory based on a generalized analysis of theories of transnationalization in the context of comparing the features of the development of TNCs and any other business entity. The author develops a mechanism of interaction between donors and recipients within the market theory of transnationalization of production. The factors influencing the dynamic development of TNCs and their transformation into one of the most important institutions of the modern market economy are described. The influence of TNCs on home countries and host countries is analyzed. The main characteristics of technological systems are investigated. It is noted that the formation of the optimal structure of TNCs is based on the optimal distribution of functions between structural units, establishing a system of relations between them, which allows for rapid exchange of information, management decisions and implement them in optimal time. The characteristic of organizational structure of mechanistic and organic types of TNCs is presented. The Hammer-Champi reengineering methodology is proposed. The investment activity of modern enterprises operating in the conditions of global transformations is investigated. The author has improved the mechanism for managing the investment attractiveness of an industrial enterprise.

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