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SCIENTIFIC AND METHODOLOGICAL SUPPORT OF INTEGRATED ASSESSMENT OF THE LEVEL OF PRODUCTION POTENTIAL IN THE CONTEXT OF STRATEGIC DEVELOPMENT OF ENTERPRISES

Olena DruhovaORCIDV.K. Yakovlev

Анотація

The article is devoted to the analysis, generalization and systematization of existing scientific and methodological approaches to assessing the level of production potential, which is the basis for assessing the quality of the management system and strategic development of the enterprise. It is noted that machine-building enterprises are characterized by the use of groups of indicators of the use of material, energy, labor and financial resources, equipment loading and efficiency of production and economic activities. It is proposed to use certain components of the potential that provide the greatest impact on the activities of the enterprise. The main components of the production potential of an industrial enterprise are determined, which can be divided into two categories - capacity and efficiency of the potential. It is stated that the analysis of the impact of certain factors on the enterprise makes it possible to assess the current level of its development and help determine further development strategy, so depending on the field of research and taking into account their own scientific views, researchers justify different groups of factors influencing enterprise development. It is proposed to introduce an information system of adaptive management of strategic development to ensure effective interaction of structural units of the enterprise in the process of solving the functional tasks of modeling assessment, forecasting, scenario planning and control of production processes. On the basis of the information system the methodical approach to an integrated estimation of production potential of the enterprise is presented. It is concluded that it is most rational to use the methods of multidimensional statistical analysis for integrated assessment of production potential on the basis of indicators that reflect the quantitative indicators of its components. It is noted that the existing scientific and methodological approaches are based on criteria different in objectives and are designed to solve specific problems. Conclusions are made on further development of strategic decisions based on the assessment of the level of production potential.

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