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FINANCIAL CONTROLLING AS A COMPONENT OF CORPORATE CRISIS MANAGEMENT AND INTEGRATION OF ITS TOOLS INTO ERP SYSTEMS

Tetiana GanushchakORCIDОлена ЖукORCID

Анотація

The study summarizes the scientific achievements of domestic and foreign researchers in anti-crisis financial controlling. The approaches of economist scientists to the concept of "controlling" are given. The principles of controlling innovative projects are given. It has been proven that the implementation of innovative tools of strategic financial controlling in an international corporation is an important element in the direction of the development of its activities. The main competitors of the international company in terms of production volume are presented. Innovations in the activities of international competitor firms and types of controlling are presented. It was determined that the specificity of the international corporation of the chemical industry necessitates the improvement of planning`s methods and cost control. The study showed that Henkel International Corporation has a sufficiently high margin of financial stability for its normal functioning, which is 81,51% on average. However, the company`s financial management service must constantly monitor how far this stosk is from the profitability threshold since the financial stability of the company in the future depends on it. The system of controlling costs in an international corporation as an element of anti-crisis management is presented. The break-even volume of sales and the margin of financial stability of the international corporation were calculated. An optimization structural and logical scheme of the cost control system is given in the example of an international company. The existing strategic financial controlling in the international company Henkel ensures the following tasks: definition of strategic goals and development of the company`s financial strategy; identification and formation of strategic success factors and ensuring competitiveness in the long term; determination of financial planning horizons, formulation of the target methodology of strategic and operational planning at the enterprise in accordance with the established horizons; implementation of an effective early warning and response system; long-term management of the value of the enterprise to ensure the growth of the welfare of shareholders; ensuring the integration of long-term strategic goals and operational tasks that are set before individual employees and structural units. The author`s proposals for the integration of controlling tools into the "BAS ERP" and BAS "Document Flow" systems are presented on the example of an international company.

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