MANAGING THE SOCIO-ECONOMIC DEVELOPMENT OF SMALL FORMS OF GREEN TOURISM
Анотація
This paper considers the economic and social aspects of organizing the functioning of small forms of green tourism. The importance of developing this type of recreational business as a form of self-realization of peasant farms has been proven. The role of rural entrepreneurship as a factor of regional development has been substantiated. The paper proposes the means to improve the procedure of estimating the efficiency of small forms of entrepreneurial activity. It has been recommended to use indicators that imply an alternative form of estimating the costs of labor by the members of a peasant farm. This paper has proposed a model of a green farm as a form of alternative self-actualization of peasant farms. The positive impact on the level of income of peasants in the case of its practical implementation has been substantiated. The need has been indicated to create a system of appropriate information support for subjects of green tourism at the regional level.
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