MANAGEMENT OF INNOVATIVENESS OF BUSINESS ORGANIZATION

Анотація

Science is becoming a major source of innovation and organically integrates into the economic processes occurring at the macro, meso and micro levels, and the presence of a high level of innovativeness is becoming a decisive factor in achieving profit and competitive advantage, so this scientific article is devoted to the consideration of creating and ensuring effective system of the management of innovativeness of a business organization. The article analyzes the approaches of different authors to the interpretation of the concept of "innovativeness". The essence and properties of the innovativeness of a business organization, the importance of the level of innovativeness for a business organization and its relation to the competitiveness of a business organization are determined. The conceptual apparatus that characterizes various aspects of the innovativeness of a business organization is systematized and structured, the components of innovativeness and the environment that influences the innovativeness are considered. The content and interrelation of such categories as innovative thinking, innovative potential, innovative activity, innovative climate, innovative culture are analyzed. The innovative purpose of the business organization and the factors of innovativeness that must be taken into account in the management process are identified. The knowledge management system is analyzed as one of the factors of the innovativeness of a business organization. The article substantiates the theoretical foundations of the management of innovativeness of a business organization, analyzes the components of the system of the management of innovativeness of a business organization, defines the functions and levels of the management of innovativeness. The stages of the strategic management of innovativeness of a business organization, as well as the content of tactical and operational management of innovativeness are analyzed. The content, value and place of the strategy of innovative development in the system of the management of innovativeness of a business organization are considered. Relationship of the category "the strategy of innovative development" with the other components of the system of innovativeness of a business organization is defined.

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