MODELLING THE DIVERSIFICATION STRATEGY OF THE COMPANY TO REDUCE RISK DEGREE
Анотація
The article focuses on the recent tendency towards a decrease in the number of fixed telephone subscribers, which occurs every year. This is a global trend that has arisen due to the proliferation of mobile communications. One of the factors influencing the company's ability to withstand the spread of crisis processes and allows for more or less stable activity is the development and implementation of a diversification strategy as one of the strategic directions of development. The article deals with the possibility of diversifying telecommunication company activity. Within the framework of the study, an economic analysis of the telecommunications company is carried out and diversification projects are being developed that minimize the risks. On the basis of the projects under consideration, the economic effectiveness of the proposed projects will be assessed in the future.
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