ASSESSMENT OF THE LEVEL OF INVESTMENT ATTRACTIVENESS OF THE UKRAINIAN ECONOMY THROUGH THE PRISM OF INTERNATIONAL RATING EVALUATIONS: SEARCH FOR METHODS OF ACTIVATION

Анотація

The article is devoted to the topical issues of assessing the level of investment attractiveness of Ukraine’s economy thanks to international rating agencies and organizations. The dynamics of the level of investment attractiveness of the economy of Ukraine are analyzed, taking into account the conduct of military operations on the territory of the state. The advan- tages and disadvantages of forming a favorable level of investment attractiveness for both domestic and international investors are determined. The key areas of activation aimed at increasing the level of investment attractiveness of Ukraine’s economy and its ranking positions on the world stage are outlined. General economic and special scientific methods, including the abstract method, analysis and synthesis, as well as the statistical method, became the main research methods used in the presentation of scientific material. In addition, the materials of the scientific study are devoted to a comprehensive analysis of the matrix of the main spheres of activity of the European Business Association, which is engaged in measuring the state of the investment attractiveness of the world’s economies. The article analyzes the dynamics of the Investment Attractiveness Index of Ukraine’s economy, as assessed by the European Business Association, by half-year in the period from 2016 to 2020, and provides data on the ranking positions of Ukraine’s economy according to the Global Competitiveness Index of the World Economic Forum. The materials of the scientific research outline measures to increase the level of competitiveness of the economy of Ukraine in the field of public policy, based on the materials of research by international rating agencies and associations. Based on the results of the research, it can be stated that it is necessary to implement a balanced mechanism of state regulation of the level of competitiveness of the economy of Ukraine. Thus, based on the urgent need to carry out a comprehensive assessment of the level of investment attractiveness of the economy of Ukraine, we state the relevance of the mentioned topic and the need for an appropriate analysis through the prism of international rating assessments.

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