Defining and Analyzing Prospects of Development of the Economy of Common Use in Ukraine

Анотація

The article is aimed at studying the phenomenon of the economy of common use, including the formation of a detailed definition of new concept, the prerequisites for its emergence and analysis of potential impact on the Ukrainian economy. The main companies that fall under the definition of the economy of common use and have recently started their activity in Ukraine are provided; their business models that form the economy of common use, including private services provision, general use of property and micro-investment in the form of crowd-funding, are characterized. The key features describing the newest business models are defined. The article analyzes development of the phenomenon of the economy of joint use in Ukraine, suggesting the qualitative forecast of influence on the Ukrainian economy of activity of the companies constructed according to the business models of economy of common use, in particular on the labor market, consumer markets for goods and services, employment and production.

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