SOCIAL RESPONSIBILITY OF BUSINESS IN CONDITIONS OF FULL-SCALE WAR

Анотація

The article considers the social responsibility of the enterprise as the necessity and desire of the business to do good and important things for the benefit of its employees, society and the community in the conditions of a full-scale invasion of Ukraine. The issue of the social strategy of the enterprise, namely overcoming the pressing problems of the existence of the business itself, as well as society and the state as a whole, has been investigated. Considering the complex modern operating conditions of organizations and institutions in Ukraine, we are talking about reconfiguration of business processes, ensuring safety for the employees of institutions and agreements with international partners regarding the supply of necessary raw materials for the preservation of the sustainable development of the company. Examples of successful companies that were able to find their way and set up the production of products not only for society, but also for the military as quickly as possible are considered; plan the production of new alloys/products, create new warehouses and sites, develop new formulas and continue production without waiting for international partners. The development of corporate social responsibility in Ukraine, obstacles to its development and how many enterprises are implementing CSR in the country are also considered in more detail. With new opportunities and programs from international partners, Ukrainian business is developing more and more, which contributes to the improvement of society's life, the exit from the socio-economic crisis and the support of the country as a whole. Paying attention to the problems that hinder the development of social responsibility in the country, providing enterprises with raw materials for stable production, unstable logistics and providing the population with safe workplaces. Attention was paid to the issue of corporate social responsibility, both its external and internal aspects, in the war and post-war period, as well as measures of financial and volunteer support of international business partners who also contributed to the support of our country.

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